I HELP STAY-AT-HOME MOMS, WHO WANT TO START A BLOG, REPRESENT THEIR CONTENT WITH A COHESIVE, RECOGNIZABLE ONLINE BRAND IDENTITY THAT GETS THEM NOTICED.
And it all starts with your NAME!
I can show you how I started my own online work-at-home businesses including my own in-home nail salon, ecommerce websites, and numerous Etsy shops. I’m sharing with you my simple system for getting online and developing an awesome visual branding strategy that will form a consistent look over your website, social media and printed materials because I’ve done it many times for my own brands.
You work really hard to create quality content that’s unique and interesting, your visual branding should attract your audience and help you get seen and remembered, not just look like everyone else’s.
WHY YOU CAN LISTEN TO ME:
I’ve been starting work-at-home businesses for myself for over 25 years. I’m always on the lookout for cool things to do from home. While I was working as a manicurist in my in-home nail salonLINK, I found Etsy. This was shortly after it launched in 2005, and every time I asked someone if they had heard of Etsy, they would say, “What? Betsy.com?”
Etsy changed my life, allowing me to promote my handmade products and become an internet entrepreneur and visual brand identity freak. I love being part of the online entrepreneurial tribe! From 2005 through 2015, I sold over 4,000 listings of handmade products and supplies on Etsy and my own website. I think I had the most fun creating the branding for each one of my shops (there were over eight)!
Creating a recognizable brand identity on Etsy requires very similar steps to creating a brand identity as a blogger. I specialize in helping the uber-beginners start out with naming their business for a great foundation. I move them through the options for their online presence (even though I don’t design websites) and take them through my system of developing a visual brand identity for their business so they look cohesive across all platforms. See my Starter Stories for more inspiration!
Hello, I’m Michelle! I grew up in the Seattle area, but recently moved to Spokane, Washington. I live with my husband, two teens, and our two furry cat critters.
My passion is for other moms to be able to work from home around their families and contribute to their family’s income through blogging or other work-at-home adventures. I love the freedom being a stay-at-home mom, and have enjoyed the exhilaration of being a creative microbusiness owner off and on for over 25 years and now a blogger! My Mom is my inspiration and I hope to inspire you too, through my blog about strategic visual branding for mom bloggers!
I encourage you to explore and discover the special thing you can do from home to help increase your family’s financial situation! Then let’s name your thing, get you online and discover your unique voice and develop your visual brand elements!
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Photo credit: Rachel Jordan Beauty